Top 5 Consumer Finance Apps in the UK: Q2 2025 Performance

In the second quarter of 2025, the performance of top consumer finance apps in the United Kingdom showed varied trends across downloads, revenue, and active users. This analysis, based on data from Sensor Tower, highlights the key metrics for the leading apps on a unified platform.

Splitwise from Splitwise, Inc. experienced a significant increase in weekly revenue, which peaked at approximately $24.8K by the end of June. Weekly downloads also saw an upward trend, reaching around 21.9K in late June. However, weekly active users fluctuated, starting at 517K and ending the quarter at approximately 592K.

Budget Planner l Snoop Money from Usnoop Limited witnessed a revenue increase, particularly noticeable at the start of June, with figures reaching $22.9K. The downloads fluctuated slightly, maintaining a range between 6.7K and 8K. Active users saw some variation, starting the quarter at 293K and ending at approximately 269K.

Emma - Budget Planner Tracker from Emma Technologies LTD. showed consistent performance with a peak in downloads in mid-June, reaching about 30.7K. Revenue saw minor fluctuations, peaking at $9.2K in early May. Active users increased steadily, concluding the quarter at around 233K.

YNAB from You Need A Budget LLC experienced steady weekly revenue, which peaked at $7.5K by the end of June. Downloads remained relatively stable, with a slight increase reaching 986 by the end of the quarter. Active users showed gradual growth, ending at approximately 24.2K.

Moneyhub: Smart Budget Planner from Moneyhub Financial Technology Ltd saw a slight revenue increase, peaking at $5.3K at the start of the quarter. Downloads remained steady, ranging around 500 to 700. Active users showed a slight decline, ending the quarter at approximately 13.1K.

For more detailed insights, visit Sensor Tower's platform. These findings provide a snapshot of the evolving landscape of consumer finance apps in the UK as of Q2 2025.